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We create marketing strategies, take action, and achieve results for your business. 

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The Peppermint Group – Refreshingly Hands-On Marketing Solutions.

We save business owners time and money by developing personalised marketing solutions that will attract more customers, boost sales, and drive sustainable growth.


Feeling overwhelmed by marketing? 
Let us bring you clarity today while YOU stay focused on what you do best: running your business.

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Here's how we make it happen:


•    Strategic Audit: We dive into your current marketing to uncover hidden opportunities and maximise your existing efforts.
•    Personalised Strategy: We create tailored marketing plans that align with your unique business goals and target audience.
•    Full-Service Implementation : From traditional to digital, we expertly execute your strategy across ALL channels.
•    Measurable Results: We track, analyse, and report on your marketing performance, demonstrating a clear return on your investment.

 

Partner with The Peppermint Group and experience the refreshing difference of a truly hands-on marketing team.

Services

Our Services

Communication Audits

Struggling to break through the noise? Unsure if your message truly resonates? We will focus on finding clarity, consistency and customer-centricity across your messaging and put your customer at the centre of your strategy. This will help you strengthen customer relationships, boost loyalty and achieve results.

Gap Analysis

We'll pinpoint missed opportunities, identify areas for improvement across your communication channels and collaborate with you to develop a tailored plan that bridges those gaps. Elevate your messaging, enhance customer engagement and drive tangible results with our insights and strategic guidance.

Customer Conversion Planning

Do you want to transform leads into loyal customers? The best way to ignite your business growth is with crafting a marketing strategy tailored to your specific customer's needs. Let's focus on optimising your sales funnel. Every step of your customer journey is designed to maximise conversions, boost customer satisfaction and drive your business forward.

Social Media Management

It's so important to build a captivating and consistent brand presence on social media. We understand that your social channels are often the first impression potential customers have of your business. That's why we'll craft a personalised strategy that aligns with your brand values, ensuring a clear and cohesive message. We'll handle content creation to scheduling to community management allowing you to focus on growing your business.

Meet Alison Dean – Founder of The Peppermint Group

Alison Dean is a seasoned marketing strategist with a wealth of experience, having worked with businesses of all sizes - from micro-businesses to global corporations. 


Throughout her career, Alison kept encountering the same challenge:


Business owners drowning in endless marketing tasks, yet missing the big-picture strategy. 


Overwhelmed by an ever-growing list of "must-dos," they often lost sight of their core message and struggled to create a clear, effective path for their customers to follow.


That’s why Alison founded The Peppermint Group - to solve this problem.


What We Do


We specialise in helping businesses like yours cut through the marketing clutter


Here’s how:


• We guide you through the complexities of marketing providing a clear, strategic plan. 
• We clarify your message. We help you define and communicate your unique value, positioning your business as the solution your customers are searching for.
• We connect you with your audience. By understanding your customers’ needs, we’ll create messages that resonate, build trust, and drive conversions.


It’s time to regain your focus. Get Back to What You Do Best – Running Your business.

 
With Alison and The Peppermint Group as your trusted marketing team, you’ll have the clarity and support you need to grow your business with confidence.

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Ready to transform your marketing and supercharge your sales? 

The Peppermint Group is your partner in achieving your business goals. Contact Alison today to schedule a consultation and discover how we can find improvements and opportunities that will achieve sustainable business growth

Interested in learning more?

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Book some time with Alison today by contacting us at alison@thepeppermintgroup.com.au or 0407 079 552.

Contact

Some of our Clients

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What Our Clients Are Saying

Alison elevated my boutique accommodation business to the next level. She didn’t just hand over a beautiful strategy document, but provided the ongoing business support. Alison project managed, provided ideas and  beautiful content email marketing.

Kirsten Veleski - Kirsten Accommodation

Our Blog

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